Fresno Teachers Association Campaign
-Educator Advocacy
The teachers union of Fresno deserved a visual language for their social media campaign with as much conviction as the work they do. This project was the quick turnaround response to the political climate impacting teachers .
Fresno Teachers Association Campaign
Educator Advocacy
The teachers union of Fresno deserved a visual language for their social media campaign with as much conviction as the work they do. This project was the quick turnaround response to the political climate impacting teachers .
Oliveira Enterprises
Educator Advocacy
The teachers union of Fresno deserved a visual language for their social media campaign with as much conviction as the work they do. This project was the quick turnaround response to the political climate impacting teachers .
Graphic Design
Social Design
Scope
Mobile+ Desktop
Website Prototypes
Social Media
CLIENT
Fresno Teachers Association
CLIENT - Fresno Teachers Association
ROLE
Brand Designer
ROLE
Graphic Dersigner
ROLE - Brand Designer
REGION
California, United States
REGION - California, United States
The campaign’s social graphics were divided into two content types: “Quotes” and “Big Ideas.” Using the client’s existing visual language as a foundation, I developed a more editorial style to emphasize the importance of each message.
Each design highlights both the message and the person behind it, using contextual images and adjectives to show their historical impact.
The campaign’s social graphics were divided into two content types: “Quotes” and “Big Ideas.” Using the client’s existing visual language as a foundation, I developed a more editorial style to emphasize the importance of each message.
Each design highlights both the message and the person behind it, using contextual images and adjectives to show their historical impact.